Website project

Ghent Guides customized guide software

We created custom software for Ghent guides. From there, Eguide was created.


Gentse Gidsen is a guide organization for which we developed a fully customized solution. The website is only a small part of what we actually created. While the website is an e-commerce solution, the back office acts as a complete ERP system customized by Code-on for this guide organization. It schedules guides and handles payments to the guides and billing to the end customer.

Later we used this knowledge to develop, among other things, Eguide that works for all guides and tour organization.

Furthermore, Gentse Gidsen has access to a wealth of real-time information through this system. This data is instantly accessible on any device, making operations smooth and efficient. The system also includes a customer relationship management (CRM) feature, allowing the guide organization to manage their customer relationships in an organized and personalized manner.
In addition, the solution we developed includes an integrated booking and payment system. This not only makes it easier for clients to book a guide, but it also ensures secure payment processing. The system is designed to protect both the guide and client, by ensuring that payments are processed securely and in a timely manner.
Has implementing this system had a major impact on the way Ghent Guides operates? Absolutely, in fact the benefits are enormous. It has increased efficiency, streamlined operations and allowed the company to refine its customer service.
By using the ERP system customized by Code-on, Gentse Gidsen can now focus on what they do best - delivering great guide experiences to their customers. All while the back-end of their business functions seamlessly and effectively. A true example of how technology can take businesses to the next level.


Case Study: Ghent Guides - Unlocking the Secrets of Ghent


Ghent Guides is a website dedicated to offering exceptional guided tours in Ghent, a historically rich city in Belgium known for its medieval charm and cultural heritage. With a focus on providing an immersive experience, the website offers a wide range of themed tours in multiple languages, allowing visitors to discover the fascinating stories and hidden gems of Ghent.

Client Objectives:

Ghent Guides' primary goal is to share Ghent's enchanting stories and secrets with tourists and locals alike. By offering personalized and informative tours, the aim is to create an unforgettable experience that inspires a deep appreciation and love for the city. It also strives to ensure a seamless online booking experience, transparent pricing and easy communication for visitors.

Key Features and Functionality:

Online Booking System:

The website features a user-friendly interface that allows visitors to effortlessly book tours online. The intuitive booking system allows visitors to select their preferred tour theme, language and date, providing a convenient way to secure their spot.

Various Tour Themes and Languages:

Ghent Guides offers a wide range of themed tours, including architecture, art, history, literature, gastronomy and more. To serve a wide audience, the website offers tours in multiple languages such as Dutch, English, French, German, Spanish, Italian and others, ensuring an inclusive experience for visitors from different backgrounds.

Customizable Tours:

Understanding the unique interests and preferences of visitors, Ghent Guides offers the ability to customize tours. This feature allows the guides, who possess extensive knowledge and passion for Ghent, to tailor the experience to visitors' specific needs, ensuring a personalized and engaging journey.

Pricing and Cancellation Policy:

The website offers transparent information on tour prices, which vary based on factors such as duration, number of participants and chosen theme. In addition, Ghent Guides offers a flexible cancellation policy, allowing visitors to reschedule or cancel their tours up to 48 hours before the scheduled start time, providing convenience and peace of mind.

Contact details:

To facilitate communication, contact information, including an e-mail address, phone number and physical address, is prominently displayed on the website. This feature allows visitors to request clarification, request further information or discuss any concerns, ensuring efficient and prompt customer support.

Results and Impact:

Ghent Guides has successfully established itself as a leading provider of guided tours in Ghent, captivating visitors with its immersive experiences. The combination of various tour themes, multilingual options and personalized itineraries has contributed to positive feedback and increased visitor satisfaction. By revealing Ghent's hidden treasures and cultural wonders, the website has played a crucial role in promoting appreciation for the city's history, art, architecture and culinary delights. Moreover, the seamless online booking system, transparent pricing and flexible cancellation policies have ensured a smooth and hassle-free user experience, fostering trust and customer loyalty. Ghent Guides' commitment to delivering on budget and on time has reinforced its reputation as a reliable and customer-focused service provider. Through the collaboration of expert guides and the use of innovative digital solutions, Gentse Gidsen continues to inspire visitors to explore Ghent and fall in love with its unique blend of medieval charm and modern vibrancy. By sharing the city's fascinating stories and cultural heritage, Gentse Gidsen has become an indispensable resource for those seeking an unforgettable journey through Ghent's enchanting past and present.

Looking for software for your Guides software

We offer the ideal software solutions for your guide organization, designed to streamline and optimize your work processes. Our products help manage reservations, customer data, and communications so you can focus on growth and customer satisfaction. Discover how our software can transform your organization and make your guide business or non-profit organization thrive.

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